Tag Archives: media

Seek social media quality, not quantity

Information overload: Online audiences have moved from blogs to networking sites such as Twitter and Instagram, whose popularity is fuelled in part by the instant feedback social media users generate by their shared content. Picture: 123RF/GILC Internet users of all kinds have probably encountered advice that they should have a social media presence. There are many inducements: entrepreneurs will attract ... Read More »

How Social Media is Revolutionizing the Wedding Industry

For better or worse, social media is affecting the way we live our lives; everything from the everyday to the once-in-a-lifetime has felt the weight of social media’s heavy influence on us. Like most things these days, the wedding industry hasn’t been immune to the power of social media, and for every potential “pro” the power of the internet presents ... Read More »

War in 140 characters: how social media is reshaping conflict in the 21st century

A woman speaks on a mobile phone as she walks past a graffiti-covered wall with a giant hashtag sign near Moscow’s Kursky railway station on November 17, 2017. AFP/Getty Images “Social media has transformed the way that wars are waged, covered, and consumed.” David Patrikarakos, a London-based author and journalist, begins his book War in 140 Characters with this claim. Though wars are ... Read More »

UN CALLS ON SOCIAL MEDIA GIANTS TO CONTROL PLATFORMS USED TO LURE MIGRANTS

GENEVA – The UN migration agency called on social media giants on Friday to make it harder for people smugglers to use their platforms to lure West African migrants to Libya where they can face detention, torture, slavery or death. The smugglers often use Facebook to reach would-be migrants with false promises of jobs in Europe, International Organization for Migration ... Read More »

Social media agency of the year: Russia

Dear Awards Governing Body, It’s with great pride that we submit ourselves for the prestigious honor of “Social Media Agency of the Year”, and we are certain that by the time you finish reading this entry, you will wholeheartedly agree there is no agency more deserving of this award than interns Vlad, Mikail and the entire team here at the ... Read More »

ESPN’s new social media policy won’t change how Adam Schefter and Woj break news

After coming under scrutiny for inconsistent enforcement of its social media policy, ESPN announced in September that it would revise the company’s guidelines. That policy was released on Thursday. In the wake of Jemele Hill’s suspension, ESPN communicated a more specific stance on political and social issues when it comes to social media. But, at first, it also appeared to change ... Read More »

How to Become a Social Media and Blogging Fashion Influencer

Have you noticed all of the excitement and activity in the world of online fashion, social media and blogging lately? It’s quite amazing. Individuals and fashionistas from around the world are now becoming successful and recognized brands of their own without the need to connect with big-name brands, getting sponsorships or even long-term contracts. Now it’s all about creating a ... Read More »

Roku revamps its entire line of media streamers and slashes the price of its Roku Ultra

Roku is retooling its entire lineup of media streamers this fall, adding HDR support and voice-recognition to several models, while slashing $30 off the price of the Roku Ultra, its top-shelf offering. But at first blush, it looks as though Roku’s new streaming sticks are the most interesting new products, particularly the $69.99 Roku Streaming Stick+. This device delivers up ... Read More »

How to turn social media engagement into real sales

(Illustration by Sam Island) Pictures of organic onesies and teeny-tiny Chuck Taylors draw plenty of “likes” on Instagram, Alyssa Kerbel has found. But the CEO of Toronto-based clothing retailer Mini Mioche (2017 PROFIT 500: No. 92) notes the social media platform is useful for more than collecting adoration. When customers post their own pics featuring their cute kids wearing her brand, sales surge. ... Read More »

Western social media firms under fire as Iranians hint at dialogue over censorship

An woman checks her mobile phone as she walks past graffiti of a tree in central Tehran in this file photo from 31 December 2014 Getty Several social media companies in the West have been criticised for a perceived lack of transparency in alleged talks with the Iranian authorities on censoring content to the approval of the country’s strict religious authorities. Instagram, currently ... Read More »