Blogger Keeps Quake in Focus

(NEWSER) – A Chinese graphic novelist determined to keep the aftermath of last month’s earthquake on the front burner is using her new blog to get the message out, and fellow citizen journalists on the other side of the world are catching on. “We love you, Coco Wang,” a blogger at New York-based Jezebel writes to the Beijing-based artist. “I ... Read More »

The 7 Types of Blog Posts

(NEWSER) – As vast as the Internet is, every blog post can be summed up into pretty much one of seven basic types, explains Lore Sjoberg in Wired: Be upset! “Terrible things are happening in one of the following: the world, the web, or a TV show you really like.” Buy a thing! Screw mass media, let me post about ... Read More »

New Food Blogs Take Devotion to a New Level

(NEWSER) – Food blogs are usually simple things, fun and easy to create, writes Lee Gomes in the Wall Street Journal. And then there are the increasingly popular “cook-through” blogs, in which devoted chefs of all skill levels pick a book, say the French Laundry Cookbook or the Gourmet Cookbook, and make every single recipe. Cook-through bloggers, often overachievers in ... Read More »

Networks Aiming to Rein in RedLasso

(NEWSER) – Three of the big networks are trying to get a handle on video syndication website RedLasso, cNet reports. The site records and indexes clips from TV and radio shows, making it easy for bloggers to share and embed them. NBC, CBS and Fox News have issued a cease-and-desist letter ordering the site to stop using their material without ... Read More »

‘Mommy Weirdest’ Blogger Tells It Like It Is: Depressing

(NEWSER) – The latest irreverent star of cyberspace is a former Mormon mommy blogger who isn’t afraid to write that motherhood can be “awful.” Heather Armstrong of Salt Lake City loves her 4-year-old daughter, but she complains that “sometimes it’s really unpleasant and you turn around and you’re like, ‘What did I do to my life?”’ Armstrong has been upfront ... Read More »

Bitter Breakup? Time for a Blog

(NEWSER) – Call it therapeutic or call it revenge, but more ex-spouses are airing their dirty laundry on the Internet—and courts are supporting them even if their former partners are not. Personal blogs have quadrupled since 2003, theNew York Times notes in a look at the trend, with many using them to dish about everything from marital affairs, divorce proceedings, ... Read More »

3 Ways Real-Time Live Blogging Can Triple Your Traffic

What if I told you that you could triple your traffic, without coming up with any of your own ideas, just by getting faster at publishing your content? Is that something you might be interested in? Well, you can! And the process is incredibly easy and useful to your content strategy. Consistent idea generation for website content can be challenging. ... Read More »

The Six Biggest Mistakes In Corporate Blogging

Columnist John Lincoln walks you through some common errors in corporate blogging so that you can avoid the pitfalls and build your brand online. Content marketing, like any other business initiative, is a learned skill. It’s not as simple as sitting down at your keyboard and typing out a few bits of advice relevant to your niche. (It actually used ... Read More »

Social Media Portal (SMP) interview with SACO Apartments Hollie Swain

Hollie Swain (HS): My name is Hollie Swain and I’m the  online digital marketing executive for SACO The Serviced Apartment Company. I’m responsible for looking after all online and digital activities and making sure everyone has the online support they need to engage with their customers. I am also responsible for growing audiences across all social media platforms, creating email ... Read More »

Rising costs lead to lower-than-expected Yahoo forecast

Yahoo has forecast lower-than-expected revenue for the current quarter as it struggles to revive its core online advertising business and spends more to attract users to its websites. Shares of Yahoo were marginally down at $39.34 in after-market trading. Yahoo has been developing content for its mobile platform to drive user engagement and ad sales as its core online advertising ... Read More »