• Home
  • About Us
  • Contact US !
Incitasecurity
  • Home
  • Finance
  • Gadgets
  • Education
  • Latest Internet News
  • Technology
  • Social Media
  • Blogging
  • CrossFit
  • UpComing Car
No Result
View All Result
  • Home
  • Finance
  • Gadgets
  • Education
  • Latest Internet News
  • Technology
  • Social Media
  • Blogging
  • CrossFit
  • UpComing Car
No Result
View All Result
Incitasecurity
No Result
View All Result
Home Uncategorized

Giving Away an App Can Lead to Long Term Growth

onkar by onkar
December 2, 2015
in Uncategorized
0
VIEWS
Share on FacebookShare on Twitter

pregnant

They say if you’re good at something, never give it away for free; but what if I told you that free apps aren’t free?

You’re not giving away an app out of the goodness of your heart (unless you’d like to). Instead, by building an app for free, you’re creating an opportunity for new revenue streams and clients. Never give away an app without knowing exactly what you’re getting back in return. Monthly recurring revenue, sponsorship, referrals and lead generation are all acceptable forms of return. Let’s run through what to expect from your giveaway.

Contents

  • 1 Foot In The Door
  • 2 Sponsorship
  • 3 Just do it

Foot In The Door

Whether it’s referrals or lead generation, the benefits are worth the cost of the app. But it’s good to remember that the bigger you are, the higher your app’s perceived value. For instance, if you’re just starting out, it’s best to give an app away in exchange for referrals. The client may be wary of the fact that it’s free, but you need to assure them that the app holds plenty of value—you simply want to spread the word since you’re just starting out. They’ll be much more willing to help when you’re honest upfront.

Lead generation is much bigger when you’re more established. Chris Yano of RYNO Solutions understood this, and it inspired him to donate an app to a local charity golf tournament auction. He traded the app for a booth, where he networked with attendees and leveraged those relationships into 4-6 more deals.

Sponsorship

Some of our most successful partners see incredible success by giving their apps away to local schools. Ken George gives his apps away to entire school districts, then reaches out to local businesses to sell in-app sponsorships. George and his team promote the benefits of the apps and their appeal to the schools. Using this method, he can sell the value of the sponsorships to the businesses. He’s made thousands of dollars per app and has substantially diversified his business.

Just do it

There’s nothing preventing you from offering a free app. Remember: it’s about the value of the app to the client and your business. One app can easily become 4-6 in a short amount of time. It’s all about hitting your long-term goals, even if that means sacrificing short-term revenue.

A friendly reminder: there’s no right or wrong way to do this. You can give the app away entirely or just build it for free but continue to charge a recurring fee. The most important thing is getting a return on your investment.

[“source-business2community”]

Tags: Giving Away an App CanLead to Long Term Growth
Previous Post

7 Ways To Legally Protect Your Mobile App

Next Post

8 Actions That Stop Users from Uninstalling Your App

Next Post
8 Actions That Stop Users from Uninstalling Your App

8 Actions That Stop Users from Uninstalling Your App

Recent Post

  • Diane: Unleashing Strength and Stamina with CrossFit’s Intense WOD
  • Building Strength and Community: Unleashing the Power of CrossFit Sioux Falls
  • Exploring the CrossFit Monthly Cost: Breaking Down Membership Fees and Value
  • Comparing CrossFit Physiques to Traditional Gym Builds in Female Athletes: Exploring Strength, Stamina, and Aesthetics
  • Cracking the Code: Unveiling the CrossFit Chipper Workout
  • Revitalize Your Fitness Journey with Acid Bath CrossFit: Embrace the Intensity and Achieve Peak Performance
  • The Cost of CrossFit: Pricing and Membership Options Revealed
  • Mastering the Split Jerk: Unleashing Power and Precision in CrossFit
  • Fit Check-In: Energize Your Stay with Hotel CrossFit Workouts
  • Unleashing Strength and Determination: The Inspiring Journey of Danielle Brandon in CrossFit
Incitasecurity

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.

Navigate Site

  • Home
  • About Us
  • Contact US !

Follow Us

No Result
View All Result
  • Home
  • Finance
  • Gadgets
  • Education
  • Latest Internet News
  • Technology
  • Social Media
  • Blogging
  • CrossFit
  • UpComing Car

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.