Tag Archives: McDonald’s

McDonald’s, late to mobile ordering, seeks to avoid pitfalls

McDonald’s self-service kiosks are seen in a prototype restaurant housed in a warehouse in Chicago’s West Loop area, in Chicago, Illinois, U.S., March 1, 2017. REUTERS/Lisa Baertlein McDonald’s Corp this month will begin testing its long-awaited U.S. mobile ordering app with the goal of avoiding the kinds of service hiccups that have haunted digital debuts by companies such as Starbucks ... Read More »

Cramer: McDonald’s turnaround just getting started

In a world where stocks are trading in lockstep with the price of oil, Jim Cramer finally found the one company that could do enough to break away from the pack—McDonald’s. Steve Easterbrook is the CEO of McDonald’s that took over the helm of the fast food giant, and Cramer thinks is the reason why the company reported stellar earnings ... Read More »