Tag Archives: composed of larger percentages

Report: Half Of Top 100 Digital Properties’ Audiences Are Now Mobile-Only

The gap between mobile devices and the PC is growing. Last week Gartner and IDC reported that Q2 PC sales were down between 9.5 and 11.8 percent year over year. By contrast smartphone penetration and mobile time with media are going in the opposite direction, creating a significant disparity between the two media platforms — especially among younger users. According to ... Read More »